Services

Growth and platform, as one discipline.

Most consultants specialise in one side or the other. I work across both — because the outbound system that fills your pipeline and the CMS that powers your content are the same problem viewed from different angles.

Track 01 · Growth

The systems that fill pipeline.

I build and operate outbound infrastructure and AI-powered workflows that generate and qualify pipeline — without burning deliverability or the team’s time.

01 / Growth

GTM Engineering & Growth Systems

End-to-end outbound infrastructure — from domain and mailbox setup to sequence architecture, inbox rotation, deliverability monitoring, and AI-assisted personalisation at scale.

  • Multi-inbox infrastructure (Instantly, Smartlead, ReachInbox)
  • Sequence strategy + copy + A/B testing
  • Clay enrichment + AI personalisation flows
  • Deliverability auditing + SPF/DKIM/DMARC
  • Apollo / LinkedIn SDR ops

GTM Engineering deep-dive →

02 / Growth

AI Orchestration & Automation

Claude Code, GPT-4, and MCP-connected agents wired into real operations workflows — lead research pipelines, content production ops, and internal tooling that actually gets used.

  • MCP server + Claude Code agent setup
  • Automated lead research + enrichment pipelines
  • Content ops automation (brief → draft → publish)
  • Internal Slack/Linear/Notion tooling bots
  • AI-assisted CRM hygiene + data ops

AI Orchestration deep-dive →

Track 02 · Platform

The infrastructure content teams run on.

Enterprise CMS builds, institutional repository platforms, and knowledge systems designed for discoverability, governance, and long-term maintainability.

03 / Platform

Digital Strategy & CMS Architecture

WordPress FSE and headless CMS builds that scale — from content strategy and migration planning through to editorial workflow design and platform governance for large content teams.

  • WordPress FSE / block theme architecture
  • Headless CMS strategy (Next.js + Sanity / Contentful)
  • Large-scale content migration (100+ installs)
  • Editorial workflow + governance design
  • Product ownership + stakeholder management

CMS Architecture deep-dive →

04 / Platform

Knowledge & Repository Systems

Institutional repositories, metadata schema design, and knowledge management platforms built for long-term discoverability — from archive strategy through to public-facing deployment.

  • DSpace / KnowledgeArc / Fedora platform builds
  • Metadata schema + taxonomy design
  • Archive migration + digitisation strategy
  • Search + discoverability optimisation
  • Open-access policy and compliance

Knowledge Systems deep-dive →

How I engage

Embedded contracts only.

I don’t do scoped projects with fixed deliverables. I embed with teams — working inside your tools, your Slack, your Linear — and operate as an IC for the duration.

Typical engagements run 3–6 months. I’m available part-time (2–3 days/week) or full-time. Remote-first; on-site available for teams in the UK and Europe.