I’ve run over 100 enterprise CMS migrations and built WordPress platforms serving academic, government, and commercial content teams. The common pattern: organisations outgrow their platform but can’t afford the disruption of a poorly managed migration.
What this looks like in practice
I come in at the strategy layer — understanding your content model, your editorial workflows, and your governance requirements — before recommending a platform direction. For WordPress FSE builds I handle architecture, block theme development, and the editorial training that actually makes adoption stick. For headless builds I work across Next.js, Sanity, and Contentful depending on your team’s capability and your traffic profile.